MerchantSpring helps online retailers and sellers to turn e-commerce marketplaces, such as Amazon, eBay, Etsy, Walmart, Lazada, Zalora, Newegg, TheMarket, Google Shopping and any of the other hundreds in this category into viable sales channels. MerchantSpring provides a SaaS-based Marketplace Management Platform (Marketplace Manager™) and supplementary services to alleviate these distinct pain points for sellers. The MMP application is a self-service multi-marketplace platform that helps sellers increase their sales by providing sales analytics, performance insights, marketing and content recommendations, coaching and alerts. Suggestions generated by the platform are seller-specific and based on the seller’s performance diagnostic, peer benchmarks, and MerchantSpring’s marketplace know-how.